Does your social media marketing provider have experience in a wide variety of SMM (social media marketing) platforms? Understanding how to use Facebook, Twitter, Google Plus, Pinterest, Tumblr and Instagram are all vital parts of a successful SMM campaign.
Social media marketing is a must have, must use, advertising tool for any business. The stats below represent American social network users, by age, and the amount of time they spend on social media:
18-34-year-olds report spending 3.8 hours a day;
35-49-year-olds report spending 3 hours per day;
50-64-year-olds report spending 2.4 hours per day;
The opportunity to reach your customers on a variety of social media networks is absolutely amazing. It starts by providing engaging and useful content. Content planning requires research into what and how your competitors create ‘organically’ shared content among users. Like a competitive keyword analysis done for search an analysis of a competitors social media conversations can go a long way in helping to narrow the focus of your social media marketing strategy.
Paid social media advertising is a great part of the social media marketing toolbox but it shouldn’t be the only part. Joining in the conversations happening right now on your social networks helps to create a new tool in your SMM toolbox; organic social media.
Triangle Direct Media has demonstrated it success by growing and maintaining social media marketing campaigns for clients across a wide variety of SMM networks. If you would like to learn more about Social Media Management and how we can build your online identity contact us today for a free consultation.