New Media Marketing Company | Triangle Direct Media » mom bloggers http://blog.triangledirectmedia.com Tue, 31 Aug 2010 19:25:48 +0000 en hourly 1 http://wordpress.org/?v=3.0 Digital Mom Bloggers continue to rise in popularity & influence http://blog.triangledirectmedia.com/digital-mom-bloggers-continue-to-rise-in-popularity-influence.html http://blog.triangledirectmedia.com/digital-mom-bloggers-continue-to-rise-in-popularity-influence.html#comments Thu, 12 Mar 2009 03:19:19 +0000 Scott http://blog.triangledirectmedia.com/?p=101 Check out the Today Show’s bit on digital mom’s and the value they can deliver to trusted brands.  Wal-Mart, Dell and K-Mart leverage mom bloggers effectively, while the likes of Motrin have seen these efforts backfire.  An Avenue A Razorfish director along with an established mom blogger are interviewed and cover many key topics from brand-consumer opportunity engagements, how to leverage social media, influencers, sponsored conversations, product reviews, etc.

For brand advertisers considering word-of-mouth online, this is a great video.  For moms considering connecting to social networks, voicing their passions and earning legitimate income, this video is of value.


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